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E-Commerce Stack: A Checklist For Entrepreneurs

Guest post written by George Anderson Disclaimer: Guest posts don’t necessarily reflect the views of G2 Crowd. These days, it’s easier than ever to sell your products online. The market is full of one-stop-shop platforms that come bundled with nearly every function a startup could need. With the technical setup of e-commerce stores getting easier and easier, it might seem …

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G2 Crowd Series A funding news

To our “Crowd,” Today G2 Crowd announced a $7mm Series A funding round led by Chicago-based Pritzker Group Venture Capital. We are excited that this will allow us to take another step forward toward achieving our vision of changing the way businesses buy and sell technology: A vision that businesses openly share and learn from each other’s experiences so everyone …

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The Marketer’s Guide to Digital Advertising [INFOGRAPHIC]

Newcomers to the digital advertising space have a lot to take in. Even to more seasoned professionals, the ad tech space is convoluted and confusing, with many stakeholders and new technologies sprouting up every day. Digital advertising spend is forecasted to hit $154.29 billion in 2015, and will only grow in the coming years. As this medium becomes a larger …

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How Sales Compensation Software Helps You Sell Better

As anyone who has worked with them knows, incentive programs are hard to scale. A simple percent commission gets the job done for small sales teams, but when multiple locations and currencies come into play, it won’t effectively reward sales pros of varying experience and tenure, or help them prioritize an ever more diversified portfolio of products or contracts. And …

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Webinar: G2 Crowd and Influitive to talk Online Advocacy

Inside the Research: How to Boost Brand Awareness and Trust Through Online Advocate Reviews Marketers spend a lot of time (and money) trying to get in front of prospects — 85% of whom will turn to online reviews during the buying process. Are you maximizing the value you could be getting from your product listings on G2 Crowd? Join our webinar with Influitive, advocate marketing …

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Business Intelligence: Cloud vs. On-Premise; Enterprise vs. Mid-Market [INFOGRAPHIC]

In G2 Crowd’s analysis of Business Intelligence reviews, we found that user satisfaction fell neatly along company size and deployment lines. Despite the cost users associated with each, mid-market organizations prefer cloud BI products while enterprise companies are better served by on-premise solutions. The voice of the crowd offers a rare insight into the growth and position of the business …

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7 Questions to Ask When Buying CAD Software

CAD software is an important investment for architects, designers, and engineers, and the dozens of options available can be confusing for new users and seasoned veterans alike. Available packages vary considerably in price, ease of use, and functionality, so determining your software must-haves before buying will simplify the selection process. Based on user feedback from user reviews on G2 Crowd, …

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Organize first, purchase HR technology last

Guest post written by Janine Truitt Disclaimer: Guest posts don’t necessarily reflect the views of G2 Crowd. You’re in the market for new HR Technology, so naturally your first move should be to start demos and potentially make a purchase. I have to tell you that this is the worst way to start off purchasing HR Technology or any technology …

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Explosive Growth: Watch a Startup’s Community Materialize

When we launched G2 Crowd in the summer of 2012, we had big aspirations. We had all just read and re-read “The Lean Startup.” We were high on the opportunity. But I think we all had a level of naiveté about what we were getting ourselves into:   Three years later we’re experiencing tremendous growth. G2 Crowd is 50,000+ users strong, and changing …

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21 Highest Rated Products for SMB [INFOGRAPHIC]

Small Businesses need powerful tools to get more work done with fewer people. Whether the goal is to increase revenue or lower costs, the right software purchase can have a big impact on your bottom line. Check out G2 Crowd’s infographic below to find out which products have the highest satisfaction ratings from SMB professionals just like you! Topping the Summer 2015 list …