We launched G2 Crowd to build a trusted source of business technology reviews.
After spending years in the enterprise software industry, we saw glaring problems in how business technology was bought and sold. There was nowhere to turn for real, unbiased feedback or for advice from people who had actually implemented and used the software and related services.
We are changing the game by creating a motivated community of real users sharing real reviews in real time. New insights based on authentic reviews encourage informed decisions and collective learning so businesses can buy technology in much the same way that consumers buy based on peer reviews on sites such as Amazon and Yelp.
Check out an in-depth guide to G2 Crowd written by James C. Smith of TMMPDX.com.